City branding plays a vital part in any place making strategy. Cities need to build a unique and distinctive identity in order to promote themselves with the aim to encouraging an open environment to attract visitors, foreign investment, talent and human capital.
Mediaurban has the capacity to develop a global and structured agenda of urban change for cities. We offer comprehensive support to create strategic visions, long-term innovation and value-added programmes.
For a city, being smart is not a condition but a process involving all of its stakeholders. Mediaurban guides cities all over the world throughout this process, and helps them implement the most convenient technology to solve the most pressing urban challenges.
Interactive digital technologies enable the power of outcome-based experiences, made possible by the availability and affordability of sensors, real-time data, smart devices, digital fabrication, social networks and ubiquitous connectivity.